Oliver Martin Business Technology Consulting

Technology has long been a catalyst for change in how we work—and today, we find ourselves at the intersection of transformative advancements such as AI, Data Analytics, Robotics, and Machine Learning—each shaping the future of business in profound ways. These technologies, much like the innovations of the past, are poised to redefine industries, economies, and the workforce itself.

Oliver Martin’s business technology consulting services offer a forward-thinking approach to help you leverage these tools and stay ahead.

Background

Throughout the annals of history, the trajectory of work has been fundamentally altered by the advent of radical technologies. From the groundbreaking emergence of the Internet, which reshaped communication and information exchange, to the pervasive integration of computers that revolutionized data processing, and even earlier, the epochal electrification of factories in the early 20th century, each epoch has heralded a new chapter in how we approach labor. Now, in our contemporary landscape, the advent of AI technology marks another pivotal moment in this ongoing narrative of technological progression.

The latest wave of technological innovation encompasses a diverse array of cutting-edge advancements, including those previously mentioned, plus Natural Language Processing and Computer Vision. These innovations represent not merely isolated tools but rather multifaceted solutions with profound implications for the economy, corporate structures, and the labor market.

Oliver Martin Business Technology Consulting

Three Key Factors

For a truly comprehensive understanding of the dynamics shaping the future labor market, it is imperative to consider and analyze three key factors.

  1. First, demand for products and services—and thus indirectly for occupations—is changing, not least due to demographic developments. 
  2. Second, occupations are not affected in their entirety by technological developments because they are made up of a wide variety of activities that are affected differently by technologies. 
  3. Third, digital technologies are very diverse, and individual ones, such as robotics or data analytics, have very different effects on occupations and job profiles. The use of new technologies does not necessarily have to replace an activity but can expand or support it. It also remains to be seen how strongly the pandemic will push new boundaries and ideas. This could continue until the year 2035.

Tech Strategy Consulting for the Future

As a preeminent figure in Switzerland’s business ecosystem, Oliver Martin leverages his extensive background in real estate, banking, and strategic consulting to steer businesses toward transformative growth. With over a decade of hands-on experience working with some of Switzerland’s largest companies, Oliver utilizes his expert strategic thinking, business development, situation analysis, and strategic equity solutions to craft effective technology advisory services.

More specifically, Oliver focuses on large-scale business transformation through the strategic use of technology. With a strong emphasis on performance and innovation, he collaborates with clients to evaluate their existing capabilities, pinpoint areas for improvement, and craft customized technological strategies that boost business growth and competitive edge.

6 trends for the world of work up to 2035

  1. growth in jobs of the future should more than compensate for job losses. The number of jobs that can be automated less and are in higher demand, and thus are jobs of the future, is expected to grow more than the number of jobs that will be eliminated through automation.

 

  1. the jobs of the future require interaction with other people and empathy – and can only be automated to a limited extent. Approximately 50-70 percent of work time in the occupations considered cannot be replaced by technology. Many of the non-substitutable jobs are characterized by a high degree of human interaction and empathy and are also likely to be in greater demand in the future.
  1. the growth in jobs will take place primarily in healthcare, education and management occupations. Healthcare occupations are expected to grow by 20-30 percent by 2035, while teaching and training occupations will grow by 20 percent.
  1. Robotics and data analytics are the key technologies with the greatest impact. Robotics and data analytics are the technologies with the greatest impact on tomorrow’s workforce and drive automation. Of the total 35 percent of work time that can be replaced by technology, Robotics accounts for nearly half, and Data Analytics accounts for slightly less than a quarter.
  1. Tomorrow’s activities – less routine, more analytical thinking and human interaction
  1. Entrepreneurs – if changing jobs seems impossible for many – the vocation of entrepreneur appears to be the solution. Can be or become a consideration. Automation primarily affects routine activities that follow the same patterns. The jobs of the future are knowledge-intensive and require specialization, creativity, and analytical skills. AI technology will make various jobs disappear worldwide. But as I mentioned earlier, it will create new opportunities.

The 6 trends above are and will remain trends. This is not a guarantee, but inputs that need to be considered. This is the contribution to the career prospects and opportunities that lie ahead. In my opinion, this is a fundamentally exciting starting point. The question should be, how will this be realizable?

Book a Consultation with Oliver Martin

Ready to expand into new markets, launch innovative products, or orchestrate large-scale digital changeovers, Oliver Martin provides invaluable technology strategy consulting to help businesses thrive. Please note that online bookings are not currently available, so please email info@winnox.ch to get started.

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